IAAF Athlete of the Year Ibargüen receives national award in Colombia 

International Association of Athletics Federations (IAAF) female athlete of the year Caterine Ibargüen has been presented with a national award in her home country in recognition of her outstanding achievements this year.  The 2016 Olympic triple jump champion won the IAAF Diamond League titles for both the long jump and triple jump this year and…

Women in World Athletics launches commentary competition

Initiative is searching for the newest female voice to join the SPAR British Athletics Indoor Championships live stream commentary team Women in World Athletics (WIWA), an initiative launched by UK Athletics in 2013, has launched a competition searching for the newest female voice to join the official live stream commentary team at the SPAR British…

Why Every Athlete is a Brand

Having worked in marketing for over 30 years, I have so much intel I can help them with. The most important thing I’ve learned in this process is that each athlete is a brand, like their own startup business. By Peter Abraham-LinkedIn

Minsk to host “Ryder Cup” athletics match between Europe and United States

A Ryder Cup-style match between Europe and the United States is set to be be staged in the Dinamo Stadium in Minsk, Belarus, on September 9 and10 next year. European Athletics has signed an agreement with USA Track and Field and begun operational work with the Belarus Athletic Federation. From insidethegames.biz

Guarantee or not? Questions swirl around track and field world championships

Gov. Kate Brown is “all in” on holding the 2021 Track and Field World Championships in Eugene. She earmarked another $5 million in her new budget plan for what could be the biggest sporting event ever to be staged in Oregon, bringing the total state contribution to $25 million. From The Oregonian/OregonLive, By Jeff Manning | The Oregonian/OregonLive

National sponsor logos allowed on kit for IAAF World Championships in Doha

National teams will be permitted for the first time to display the logo of a sponsor on their kit at the International Association of Athletics Federations (IAAF) World Championships, starting next year with the latest edition in Doha – for which qualifying standards have been announced. From insidethegames.biz

IAAF officially sign four-year worldwide sponsorship deal with QNB

Qatar National Bank (QNB), the largest financial institution in the Middle East and Africa, has officially come on board as an official partner of the International Association of Athletics Federations (IAAF) after a four-year deal was signed in Doha. From insidethegames.biz